What could be better than showing "well endowed" blondes on a roller coaster to show the effectiveness of a bra? Not a whole lot of things, according to Ultimo Bras, so they put it to the challenge: Des filles en grand huit by yom_ This video, seen on Suchablog, does make us question the pertinence of such an action. Granted, the idea is funny and original, but does it really help out the brand? The people that will enjoy the video the most are men, not the women who actually buy bras. (...)
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