In December, American Apparel asked users of Lookbook.nu, a real-people fashion site, to submit photos of themselves wearing outfits that incorporate the brand.
Over a thousand entries came in, enough that AA was able to put together a 64-page lookbook spotlighting 132 looks created by about 77 chosen users from all over the world. The results are kind of stunning. Peeky-peeky:
Particularly colorful submitters were spotlighted with their own spreads:
Curious about why American Apparel (...)
-
Blog
/
Africa,
Asia,
Australia & NZ,
Europe,
Middle East,
USA & Canada,
Latin America,
Fashion,
Consumer Generated,
Experiential Marketing ,
Print Advertising
Click here for the entire article...
- Currently 0 Stars
- 1
- 2
- 3
- 4
- 5
Article
published by Vanksen Culture Buzz |
